ISCA Launches Video Series Featuring Members’ Career Journeys

ISCA has unveiled “Future-Ready Talent” – a video series showcasing the career trajectories of five members and how ISCA supports them through changes in the business environment. The video campaign, while highlighting the value of the ISCA membership, also showcases how Chartered Accountants, with their expertise and professionalism, add value to diverse businesses.

The series comprises five videos, each telling the story of an ISCA member’s professional journey, including the career-changing decisions and defining moments.

The first video shows Ong Wee Gee, Vice-President, Finance and Administration at Equinix Asia Pacific, recounting a key moment in his career when he made the move from a large MNC to a tech start-up, which today has grown into a leading global data-centre service provider. He shares how ISCA’s thought leadership initiatives provide him insights on the future of accountancy. This enables him to lead his team through disruptive changes in the business landscape.

In another video, Belinda Tan, ISCA FFP, Partner, Fraud Investigation & Dispute Services at Ernst & Young Advisory, shares how she got into forensic accounting – a field that was almost unheard of in the early days. This turned out to be a great decision as the job suited her inquisitive nature well. In her career, she has worked on exciting projects such as shareholder disputes, asset misappropriation and even uncovered a decade-long white-collar crime. She then shares how ISCA’s Financial Forensic Accounting qualification provides financial forensic professionals with the skills and recognition to further their careers.

ISCA member Chew Chang Ching left a Big Four firm to join his father’s SMP in 2013. In the video, he shares how with ISCA’s support, he has taken part in overseas business missions to expand his professional network and engaged his firm in a pilot testing of audit software to digitalise his firm’s audit workflow. These initiatives have bolstered his determination to grow their public accounting practice as he takes over the reins from his father.

Sebastian Widodo shares how he transforms risk into opportunities in his role as Assistant Manager, Risk Assurance at PwC Singapore. Being an ISCA member and graduate of the Singapore CA Qualification programme, he can access global career opportunities through ISCA’s Reciprocal Membership Agreements with other international accountancy bodies.

Paul Tan grew his public accounting firm from one employee to 84 staff members. Today, CA Trust PAC serves clients ranging from SMEs to MNCs. As companies expand in the region, having the ASEAN Chartered Professional Accountant (CPA) designation enables him to better support his clients as they expand in the region. Those with the ASEAN CPA title can provide non-regulated accountancy services in ASEAN without having to go through extensive re-training and re-qualification procedures. This positions his company to seize opportunities in the high-growth ASEAN market.

The videos will be screened at lift lobbies in over 500 commercial buildings island-wide and on large outdoor LED billboards at Chevron House and South Beach Tower from July 2 to August 5, as well as on various digital and social media platforms from July to October this year.

This article was first published in ISCA Journal.